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Does on-pack activity deliver what it says on the tin?

• Authors : Lamb, Vickie

Subjects: *MARKETING; *EMPLOYEE promotions; *EXECUTIVESGEERS, John

• Source: Precision Marketing. 3/17/2006, Vol. 18 Issue 20, p11-11. 1p.

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Catalogue sells hotline names.

Subjects: *CATALOGS; *MAIL-order business; *DIRECT marketing

• Source: Precision Marketing. 3/12/2004, Vol. 16 Issue 19, p27-27. 1/8p.

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In need of a fresh twist.

• Authors : Fernandez, Joe

Subjects: *ADVERTISING campaigns; *SALES promotion; *ADVERTISING media planningUNITED KingdomSEVEN Seas Ltd.

• Source: Marketing Week. 10/2/2008, Vol. 31 Issue 40, p26-27. 2p.

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Nike's right to roam.

• Authors : Mortimer, Ruth

Subjects: *SPORTING goods industry; *MANUFACTURED products; *MARKETINGUNITED StatesNIKE Inc. 050957364 NIKE Inc. NIKE Inc. 050957364 050957364 NIKE Inc. 050957364 NKE

• Source: Brand Strategy. Dec2004/Jan2005, Issue 188, p28-29. 2p.

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Yankee Doodle branding.

• Authors : Mortimer, Ruth

Subjects: *INTERNATIONAL trade; *CONSUMER behavior; *MARKETINGUNITED States

• Source: Brand Strategy. Dec2004/Jan2005, Issue 188, p24-25. 2p.

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GLOBAL TRENDS IN CONFECTIONARY.

• Authors : Sin Hui Chew

Subjects: *CONFECTIONERY; *MARKETING; *SALES

• Source: Brand Strategy. Jul/Aug2004, Issue 184, p44-45. 2p. 1 Chart, 4 Graphs.

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Too many cooks improve the broth.

• Authors : Purnell, Steve

Subjects: *NEW product development; *BRAND name products; *PRODUCT management

• Source: Brand Strategy. Mar2004, Issue 180, p8-8. 3/5p.

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It's not just manufacturing that could do with slimming down.

• Authors : Mitchell, Alan

Subjects: *MARKETING; *INDUSTRIAL wastes; *INDUSTRIAL costs

• Source: Marketing Week. 6/2/2005, Vol. 28 Issue 22, p28-29. 2p.

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Mobile manufacturers face market dilemma.

• Authors : Singh, Sonoo

Subjects: *CELL phones; *MARKETING; *MANUFACTURED products

• Source: Marketing Week. 2/17/2005, Vol. 28 Issue 7, p23-23. 3/4p.

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Flash launch heralds P&G car wash assault.

• Authors : Thomas, Daniel

Subjects: *MANUFACTURED products; *BUSINESS partnerships; *INTERIOR decorationPROCTER & Gamble Co. 001316827 PROCTER & Gamble Co. PROCTER & Gamble Co. 001316827 001316827 PROCTER & Gamble Co. 001316827 PG

• Source: Marketing Week. 10/21/2004, Vol. 27 Issue 43, p5-5. 1/3p.

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